"The cover art is a play on Hey Arnold, it shows Me standing there Nonchalantly wearing expensive clothing and jewelry while the kids are staring at me with admiration because they love the music I make, they love the message in my music. They love the RealAlwaysWin brand I’m promoting. I grew up with no father in the house, things he probably should’ve taught me I learned from watching tv then going outside and experiencing my own trials and tribulations. So “Hey Raw !” isn’t just an album, it’s 17 episodes from my life."