Why Punjabi Music?

Since its inception in 2012, Audiomack has focused on putting artists, global cultures, and music discovery first.

With our launch of Audiomack Punjabi, we are continuing those efforts by providing the music of Punjab with its own vertical for discovery, serving countless fans in the global diaspora and those who are just beginning their journey learning about this music.

As an artist of Punjabi descent, I have always been committed to providing platforms to artists who may not have immediate access to them. I’ve seen firsthand how global DSPs often focus on Bollywood while regional language genres fall to the wayside. With this Audiomack launch, Punjabi will appear alongside hip-hop, Afrobeats, Latin, Caribbean and our other most popular genres.

You’ll also now find playlists devoted to the culture–Verified Punjabi, 808 Pind (Village), Ishq, Party Pataka, Punjab to Canada, and Punjabi Duets–with their own shelf under our Playlists tab.

There will be more as we continue to listen to our users and the artists who want to connect with them. Stay tuned to what Audiomack Punjabi is up to on Instagram @AudiomackPunjabi and Twitter @AudiomackPunjab.

Punjabi artists want access to audiences around the world, and the world deserves access to Punjabi artists.

So, why not Punjabi?

By Himanshu "Heems" Suri.

Audiomack

June 6, 2022

Why Punjabi Music?

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