Kings FM is a privately owned radio station wholly owned by Kings Broadcasting Service Limited. The company was conceptualised in 2007, but officially started in 2010. The company was established with the principal objectives of providing professional broadcasting services. Kings FM Radio went on air on 13th June 2014 through 104.1 Mhz FM (Stereo) Covering about 94% of Njombe region area. The full programming started officially.